Thursday, August 12, 2010

Write it down: Final reflection

I played my part. I played a role. I found a plan. I learned to write like this to keep my audience looking for more. I liked being the devil’s advocate. I always voiced my opposition to the argument. This summer I enjoyed writing that voice.

Take it back. Half in this time. I’m not done. I have to keep rewriting. That sentence can be better. Those were the thoughts I implanted into my head since the beginning. I got rid of an unnecessary “the” and cut a sentence short. I enjoyed what I wrote about and tried to keep it simple. I cleaned up the clutter.

I learned how to be myself through writing. For the first time ever, I created a bio sketch and summed myself up in three sentences.

I’m reminded of the Forrest Gump line “From that day on, if I was ever going somewhere, I was running!” Instead of running this summer, I was writing. I just kept writing. I continued to write about myself. I conversed with my unknown audience and got into a rhythm.

I get late shows delivered to me all the time at work. They’re consistently late because production companies are tweaking them up until the hour it airs to make it perfect. I did the same with my posts. I read my sentences over and over until the minute before submission.

AGAINST THE GRAIN

I learned to write outside the box. I have always been told to write an introduction, body and conclusion. I broke the rules and it felt natural. The sun is brighter when I enjoy writing about a topic.

I narrowed my thoughts and concentrated on the necessary details. Examining both sides of the story and making an argument opened up doors with endless possibilities for me. I am still an amateur writer but I learned to break free of restrictions. I thought small and learned that after every draft, it was still not perfect and might not ever be. But I found my voice.

A thesis is no longer a boring investigation. I had an idea and argument and created my personal niche.

ONLINE IDENTITY

At the beginning of the semester, my Facebook account and name in an alumni directory amounted to my only online identity. Now I have Twitter and LinkedIn accounts and a blog that serves as an online guide to my hometown of Stamford.

I did not know what to write about because every writing assignment I ever had before this class was always about something other than me. Who am I? What was I about? I found it and put it at the top of a Google search.

I did my research. Start out with a pile of information and use the process of elimination to prove my argument. I told a story and wrote my conversation. This conversation was informative and I found myself. I picked a city that surrounds me everyday. I wanted to be that storyteller to someone else so they can look into my personal experiences. I had a purpose.

My niche was my hometown of Stamford, Connecticut. I chose this topic because this is my life. I am interested in it. I am Mr. Stamford. I plan to incorporate this niche into my Master’s Project. My original idea was to create a website on historic Stamford. Now, I might create an interactive guide based on my work from this summer. I am more confident with this topic and I have already created my online identity on it. The word is out.

On my blog I created a budget guide to exploring the city, its impact on Hollywood and a pitch presentation on Stamford’s hidden secrets. I included photos and videos for a clearer representation. I enjoyed being a critic.

I expanded my niche to Twitter and included new announcements on Stamford for a larger audience. I used to hate Twitter. There was no point to it. Now I am following and being followed by many Stamford and Connecticut organizations and bloggers. I learned that by establishing a voice online, the virtual world finds you. Conversations start.

I created my presence about something that I know a lot about. I would have liked to learn more technical issues like creating Meta tags for my blog posts but maybe that will be waiting for me in web programming.

My Google identity has begun and now my audience can see the relationship between my presence and me. This was my first chance to practice who and what I am. This class gave me that opportunity.

I know what to do and what not to do. I created a video presentation for my pitch and spruced it up with music and pictures. I learned how to engage the audience. I simplified my life.

AND IN CASE I DON’T SEE YA, GOOD AFTERNOON, GOOD EVENING AND GOOD NIGHT

I hated writing before this class. I had motivation to write after the lectures. It was a Dead Poets Society motivation. I never thought Twitter had a purpose but now it does. I enjoyed the research, I enjoyed the time.

Even though I did not pick the “Students for the History of Stamford” project as my pitch, I am still interested in starting a program to encourage kids to explore their local history. I can spearhead projects. I can successfully pitch an idea.

I despised reading and writing before this class started. Now I feel comfortable. I need to keep writing. I followed Zinsser's advice when he said, "Go with what seems inevitable in your own heritage. Embrace it and it may lead you to eloquence."

Monday, August 9, 2010

Target. Engage.

My online presence deals with the community. Since Facebook & Twitter are online communities, they are perfect programs for my online social presence. Residents and visitors of the city of Stamford can have conversations similar to ones seen on Facebook and Twitter pages for Boulder. Announcements on a farmers market, concert or new Stamford restaurant can instantly be posted on Facebook or Twitter.

People are choosing online social networks over the newspaper. The majority of people have a Facebook and/or Twitter account, so accessing a guide to Stamford, Connecticut is very convenient.

Just like the cities of Miami and Las Vegas, I can post pictures and videos on Facebook. Consolidating all information on one Facebook page is easier than going to Flickr or Youtube to check out pictures or videos on that information. If they already live in Stamford or come to visit, a Facebook or Twitter page is the perfect online meeting square.

People comment and learn. They learn what the best experience would be for them by engaging in a conversation through commenting. The word of mouth, or I should say keyboard, helps others. Everyone learns through interaction.

The core of the presence is the Stamford website. The branches of the site are found through social networking. They establish a connection with the users. The users feel apart of Stamford.

After I examined the pages for the Greenwich Police Department and city of Boulder, I learned that they shared one common purpose: Establishing connections through an online presence. The police use Facebook to catch criminals and reach out to the public. Boulder uses Facebook and Twitter to promote highlights of the city.

A successful guide to Stamford relies on the people who live and have visited the city. They come together and share their positive and negative experiences. They critique what is out there.

People turn to the virtual community to learn about a real community. Facebook and Twitter create a perfect online piazza to serve these needs.

Friday, August 6, 2010

Online Stakeout

Are you a fan of your police department? In Greenwich, Connecticut many are, on Facebook. Approximately 92 are. You read correctly. People are having conversations with the police department after they recently launched their own Facebook page.

When searching around local social media pages in the area, I came across the new page.

The digital community is helping to solve crimes, attend department sponsored block parties and look at pictures of K-9 and patrol units. They chose to use this medium after police departments in Vermont and FBI created pages last year. Greenwich police are the first to do so in Connecticut and have established an online social presence.

In addition to its wall, photos and information on the department, the page has a discussion tab where local residents can interact with members of Greenwich police. They encourage suggestions to their website and Facebook page. One woman took it a step further and wrote:

"I am so glad that someone in the police department did this. I would just like to say that I needed some help from the Greenwich Police department a few weeks ago and the officer that helped me out was very kind and understanding and I would like his bosses and everyone else to know that Police Officer JD Smith was so kind to take the time out and help me and to hear everything I had to say...Be safe and careful all you guys.
"

On the wall, they post wanted posters for fugitives. It is a smart move because it gets the word out and the community generally checks Facebook more than the Greenwich Police Department website.

According to the Greenwich Times, "The goal has been to improve the department's intelligence-led policing by embracing new technology and social media."

The Greenwich police are keeping up with new technology that everyone is using. They are using social media to fight crime and create a friendly connection with the residents of Greenwich. A social presence is changing the way the public views police and increases communication. People have the freedom to express their feelings and frustrations and get feedback from a social service.

When I visited the website, I noticed there were no links to its own Facebook page which is a drawback. Since it is still a work in progress, Greenwich police will probably expand their services to Twitter and mobile alerts. It is a step forward with online social media and community interaction.

Facebook conversation is taken to the next level. It creates dialogue and broadcasts information to the public. People feel more comfortable posting on the wall than calling the police station. Since people check Facebook or Twitter more often than the newspaper, this is the perfect place to share mug shots and important information.

Improved presence

When I graduated from the University of Colorado, social media was beginning to hatch out of its egg. Other than e-mail and a simple website, the city of Boulder had no way of connecting to students and general public. The site has changed since then.


The site bouldercoloradousa.com is a comprehensive guide by the Boulder Convention and Visitors Bureau. The main page has tabs for everything from accommodations to calendar of events. On the bottom of the page are links to its Facebook page, e-newsletter sign up sheet and live webcam of downtown Boulder.


The welcome section on its Facebook page immediately encouraged me to join in on the conversation. It has links to its Twitter, YouTube, Trip Advisor and live webcam pages. In order for me to interact with Boulder through its many social media portals, I have to go through Facebook. It is not accessible through the main site.


The main wall on its Facebook page has active conversations through comments on the posts. It includes interactive polls to vote on everyone’s favorite activity in Boulder. Local residents, students and vacationers post their recommendations on the best place to eat or favorite mountain trails to hike.


Ten years ago, the only way to find out the best places to go was word of mouth. Today, local businesses post daily happy hour specials or information on the farmers' market. The city of Boulder has come a long way in expanding its social networking outlets.


I examined its Facebook page. I examined its Twitter page. The information is useful because of the positive and negative comments on local shops, events and nightlife. A city site has to include all of the comments so it gives the freedom to share ideas and experiences about local businesses. If every comment is available, it leaves it up to the visitors of Boulder to experience it. They ultimately determine if their experience in Boulder is good or bad.


The Facebook page incorporates strong social tools but leaves no room to comment. The photos tab has albums of local dining and local events but does not include the option to comment or discuss the photo. The videos tab offers the opposite. There is no consistency. For both the photo and videos section, fans of the page can add their own photos and videos of Boulder. That encourages conversation on the wall.


The meetings tab provides links to meeting groups and venues back to its original site. Going back and forth from Facebook to its many tabs on the main site can get confusing.


Moving to the Twitter page under @BoulderCVB, I found it to be very useful. They are following over 900 people who provide constant updates:


One hour ago: “Boulder has more museums than one may think! Be sure to check one (or more) out today. A couple are even outdoors!”


Three hours ago: “A reminder to check out the Farmer's Market happening today at 4!” More posts and little conversation fill up this page. As this week’s lecture said, “We do not converse to learn, but to show off.”


Local businesses use this social media outlet to advertise and show off.


A city or town anywhere in the world must have an online presence and be available on social media outlets. It attracts tourism and is the best way to advertise. Conversations among local residents and visitors provide real feedback. They come up with the best reviews. Sites for the city of Boulder, including its official government page include links to Twitter, YouTube and Facebook. All encourage conversations.


Some travel sites like Las Vegas and Miami take it a step further and have a page on Flickr or MySpace and even created their own blogs. People immediately turn to the online world when planning a trip to an unknown destination. They want to create or watch conversations about the place they plan on visiting.


The city of Boulder has adapted to this need. The cities of Las Vegas and Miami have too. They have fans. The government page for the city of Boulder has adopted this idea from bouldercoloradousa.com. They provide Twitter updates throughout the day and encourage their followers to report incidents such as traffic or power outages.


People go elsewhere if they search for cities like Helena or Juneau and find no social media links. They look for interactivity through the means of conversation. They arrive prepared and know the best places to eat or sites to visit.


It is impossible to ask a stranger in person who lives across the country about a city you wish to visit. Social media makes it possible. It engages the curious. People are attracted to the sights and sounds of a place they booked their tickets for. They want their questions answered from conversations, not guides.


This is a new era. The public does not want the city of Boulder ten years ago. They want to know everything about anything and the resources are available through this site.

Monday, August 2, 2010

UndercoverStamford.com

Video can be found here

UndercoverStamford.com

OPEN

Visiting Stamford, Connecticut?

For Business?

Or Pleasure?

What do you do?

Have no fear.

UndercoverStamford.com is here.

MISSION

UnderStamford.com is an interactive online guide that outlines all resources off the beaten path to enjoy the city of Stamford, Connecticut. It provides information on everything from restaurants to real estate.

The idea is to get residents and visitors involved to learn the best-kept secrets in exploring the city of Stamford.

Stamford welcomes visitors from all over the country and world. They come for business because of its large corporate sector. They come for pleasure because it lies along Long Island Sound near New York City.

UndercoverStamford.com consolidates and organizes information taken the Stamford Chamber of Commerce, Downtown Special Services District and review sites. It takes that information and provides reviews from local residents. It is an easy solution to the visitor or new resident.

PROFILE

I was born and raised in Stamford. I live and work in this city. I know the shortcuts, good neighborhoods, bad neighborhoods, places to eat, places to shop and best views.

Since I have lived here for most of my life, I know the types of neighborhoods, people and businesses that are around Stamford. I have learned what the best and worst local businesses are.

PROBLEM

Visitors arrive by rail or by car. They come for business, to visit or to live without knowing what to do or where to go.

Co-workers who commute from out of town come to me for advice. Neighbors who just moved in from out of state come knocking on my door asking about the new and best places to eat and visit.

What about others who don’t have me a resource? What about those people who just landed a job in Stamford from out of town and have no clue where to go or what to see?

SOLUTION

Provide them with a resource that is easily accessible. Provide them with a site designed and updated by a lifelong resident who knows the ins and outs of Stamford.

There’s more to what you see from the highway. Make them feel like they are one with the city.

FEATURES

UndercoverStamford.com shines a spotlight on the secrets of the community. The site offers guides on what to do without straining your wallet.

It covers secret deals found outside usual tourist attractions. A feature called “The Frugal Stamford” provides different guides outlining what to see around the city based on the total amount entered.

A calendar of events will not be limited to Stamford but include surrounding towns as well.

UndercoverStamford.com combines local information and conveniently features them on one site. You find help from local residents and past visitors. This is the best resource in providing accurate information to help you plan your next trip.

The site will be listed on best of the web directories so that it is at the top of every search list. Getting the attention of local corporations, small businesses and real estate companies for promotions is key. The content on the site will be advertised on well-read channels.

WHAT WILL THIS COST?

The development and maintenance of UndercoverStamford.com will be provided by the time given by its volunteer contributors. As site administrator, I will design and program the site and will rely on the use of donated help and available tools when necessary. Local businesses and organizations will use the site to advertise. This will cover domain and site advertisement costs. A simple design and functionality will attract local support.

BENEFITS THE COMMUNITY

The site provides a benefit to small business and well-known attractions in Stamford. It makes you feel apart of the city. Visitors get the best taste of what Stamford has to offer.

The site proves this city can be as much of an enjoyable experience for a visitor as it has been to me.

It represents, strengthens and unifies the Stamford business community.

Visitors get quality information for the best deals on UndercoverStamford.com. The site creates an enjoyable experience so that you embrace the city of Stamford, Connecticut.

Thursday, July 29, 2010

All in one night

A grand night without spending a grand. That's the premise behind A Grand Summer Night. It is held every year in downtown Stamford. This year it falls on August 11th.

To promote the flourishing independent restaurant business, the “Friends of Stamford Downtown” organize this annual fundraiser to promote fine dining in downtown Stamford. Proceeds from the event are used to purchase outdoor art for downtown Stamford and help reduce the costs of significant downtown art exhibits.

I've attended this event for the past two years and highly recommend it. When you RSVP to the event through Downtown Special Services District, you are given a list of downtown restaurants. You choose one that you would like to have dinner at. Dinner and non-alcoholic drinks are included with the ticket, which is $80 per person. The price is a steal for some delicious courses and you'd be supporting the arts. It should be fine if you decide to wait until after the July 29th RSVP deadline but the following recommended restaurants might not be available:

Aria Restaurant
Capital Grille
Mitchell's Fish Market
Market Restaurant

The night begins at UCONN-Stamford (above picture) for hors d'oeuvres and cocktails. Mingle with residents of the city while enjoying great eats. Wait, there's more. Complimentary gift bags filled with assorted goods from Conair, Avon Theatre, Stamford Town Center and Saks Fifth Avenue are provided for each guest. All restaurants are within walking distance of the university. Who can beat all of that?

A silent auction is held before dinner. Some of the prizes offered are from local craft stores, golf courses and travel companies. I recommend bidding on DiMare Pastry shop Dessert of the Month, Dinner at Strada 18 in South Norwalk or the UBS Parade Spectacular Family Package. You get a local taste of Stamford for a reasonable price with those best bets. At Latham and Columbus Park, pieces of art will be available for purchase.

You then continue on your fine dining journey to your chosen restaurant. A unique Downtown Stamford experience awaits you.

Wednesday, July 28, 2010

Famous faces, familiar places

Stamford is home to UBS, RBS, Ernst & Young, YES Network and WWE. Under that corporate shell is a city that is or was home to many famous Americans. You might bump into some of them on a night out in the city. As a resident of Stamford, I thought I would brag a little and provide a list of “I Bet You Didn’t Know” Stamfordites:

TV Personalities

Food Network star Ina Garten of “Barefoot Contessa”

Earl Hindman - played "Wilson" on the TV show "Home Improvement"



Entertainers/Journalists

Walter Cronkite

Actor Gene Wilder and Singer Cyndi Lauper

Actor Christopher Lloyd (“Doc from Back to the Future”) and band leader Benny Goodman

Pop/R&B singer Rihanna

Will Shortz, puzzle editor of The New York Times - Organized the American Crossword Puzzle Tournament held in Stamford until 2006.

Artists

Gutzon Borglum, sculptor of Mount Rushmore

Painter Nicholas Krushenick



Politicians

U.S. Senator and Vice Presidential nominee Joe Lieberman

Former U.S. Representative Christopher Shays - Served on the Oversight and Government Reform Committee, Subcommittee on National Security and Foreign Affairs, Financial Services and Homeland Security Committees.

Sports

Knicks assistant coach Herb Williams and former Yankees/Mets pitcher David Cone

Baseball legend Jackie Robinson

Football Hall of Famer Andy Robustelli

Former Mets manager Bobby Valentine - Owns a sports bar downtown where he frequently visits if he's not on ESPN.

Former NBA Commissioner J. Walter Kennedy - Also elected to two terms as Mayor of Stamford. The football field at Westhill High School is named after him.